Selling your car: individual vs dealer, what to choose?

https://www.aukcio.ca/blog/selling-your-car-private-seller-vs-dealer-which-to-choose
Jordan Pomerleau, co-founder of aukcio
Jordan Pomerleau
10/9/2025
Selling your used car: Individual vs Dealer

Are you thinking of sell your car and hesitate between offering it to an individual or selling it to a dealer? You are not alone!

Many Quebecers ask themselves this question when changing vehicles. Each option has its pros and cons, and the choice often depends on your priorities: speed, selling price, simplicity, or security.

We will guide you step by step to compare the two solutions, avoid pitfalls and maximize the value of your used car.

1. Selling your car to an individual

1.1 Benefits

  • Higher price : by selling yourself, you often get a better amount than taking it back at a dealer.
  • Transaction control : you choose your price, negotiate directly and decide when to close.
  • Flexibility : possibility of refusing an offer that is too low and waiting for the right buyer.

1.2 Disadvantages

  • Longer sales time : finding a serious buyer can take several weeks.
  • Risk of scams : fake checks, dubious payments or unreliable buyers.
  • Administrative management : you are the one who must fill out the sales contract, check the RDPRM (Register of Personal and Moveable Real Rights) and provide the necessary documents.

Tip: Before concluding with an individual, always require a certified payment (certified check, bank order).

2. Selling your car to a dealer

2.1 Benefits

  • Rapidity : in a single visit, you can leave without your old vehicle.
  • No paperwork : the dealer takes care of the registration transfer and the procedures.
  • Trade-in value : you can apply the amount directly to the purchase of a new vehicle.

2.2 Disadvantages

  • Lower price : dealerships then resell the car at a margin, so they generally offer less than the market.
  • Less negotiation : the price is often fixed by a standard estimate.
  • Strict conditions : some dealerships refuse vehicles that are too old or damaged.

Tip: compare several dealerships to put the competition in play and get a better trade-in offer.

3. How do you get the best price for your vehicle?

  • Take care of the presentation : good interior and exterior cleaning can increase perceived value.
  • Repair small faults : burnt out bulbs, small bumps, oil changes.
  • Get the documents ready :
  • Set a realistic price : take inspiration from classified ad sites and adjust according to the Quebec market.
  • Value the ad : quality photos, clear and honest description.

4. Negotiation tactics: individuals vs dealers

  • At the dealership :
    Salespeople are trained to negotiate, they will seek to minimize the trade-in value. Get ready with an online estimate before the meeting.
  • With an individual :
    The buyer will often try to find faults in order to lower the price. Stay firm, but open, and justify your price with maintenance history.

Tip: set your price a little higher than your target to keep room for negotiation.

5. Avoid scams and unpleasant surprises

  • Between individuals :
    • Avoid hasty or overly pushy buyers.
    • Never accept partial payments or doubtful deposits.
    • Verify the identity of the buyer.
  • At a dealership :
    • Check for hidden fees.
    • Make sure the trade-in value is clearly stated in the contract.

6. Criteria to consider when buying or selling a used car

  • Mechanical condition : inspection by a recommended mechanic.
  • Mileage : a key factor in the value of a car.
  • Year and model : some models sell better than others.
  • Accident history : an injured vehicle loses up to 20-30% of its value.
  • Future value : some brands maintain their value better than others.

7. FAQ — Frequently asked questions

What is the best time to sell my car in Quebec?
Spring and autumn are the most favorable seasons: more buyers on the market and better demand.

Is it better to sell myself or go through a dealer?
If you want to maximize the price, sell to an individual. If you're looking for speed and peace of mind, a dealership is best.

How can I be sure of getting a secure payment?
Ask for a verified check or a confirmed bank transfer before handing over the keys.

What guarantees should you look for when buying a used vehicle?

Conclusion

Selling your car to an individual or to a dealer depends on your priorities. If you bet on the best price, selling yourself is often the best option. If you want some speed and simplicity, the dealer is unbeatable.

Whatever your decision, the important thing is to be well prepared, to check the legal documents and to adopt a secure approach.

With Aukcio, you have access to practical advice, reliable resources and a secure platform for sell your car at auction to dealerships from Quebec with confidence.

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